2012 - Having successfully concluded a number of major acquisitions, the Group is now focusing on its core areas of expertise through the implementation of its «Valora for a fast moving world» strategy programme
Valora’s acquisition of the Lekkerland subsidiary Convenience Concept in January 2012, with its network of 1,300 retail outlets in Germany, was a major milestone for the Group. In early 2012, Valora also purchased the outlet network operated by Schmelzer-Bettenhausen, Austria’s largest railway-station bookseller, thus establishing a retail presence for the Group in the Austrian market. In the autumn of 2012, Valora acquired the Ditsch/Brezelkönig group of companies, further expanding its portfolio of retail formats. Ditsch/Brezelkönig’s clearly focused product range, and the additional outlet sites it has added to Group’s network, ideally complement Valora’s existing retail formats in Germany and Austria.
These initiatives have enabled Valora further to enhance its leading position in Europe’s German-speaking markets, establishing the Group as a substantial retailer with more than 3,000 outlets in four countries. The «Valora 4 Growth» strategy programme has now been successfully concluded. In the years ahead, the primary objective of the «Valora for a fast moving world» programme will be to achieve a sustained increase in profitability by focusing on Valora’s core areas of retail expertise and fully realising the Group’s outstanding potential.