Strategy programme of Valora group

Logo Valora 4 Growth

In implementing its «Valora 4 Success» strategy programme, the Valora Group has worked consistently and successfully to achieve a turnaround, thus significantly raising its profitability. The «Valora 4 Growth» programme will build on this success, taking the Group’s strategic development to the next stage.

Our vision

Valora’s objective is to advance to become a leading, Europe-wide trading company with two major business areas in Retail/Services and Trade:

  • Retail/Services
    Europe‘s most successful and most professional small-outlet retailer with a strong press market presence
  • Trade
    Europe‘s largest and most professional branded goods distributor

Continuing and sustainable organic and acquisition-led growth will both contribute to stakeholder satisfaction and further enhance employee motivation.

„Valora 4 Growth“ – Strategy programme

In late 2010 the Board of Directors and the management of Valora decided to implement the „Valora 4 Growth“ strategy programme. Its objective is to achieve annual revenue growth of some 10 percent and annual earnings growth of some 15 percent each year until 2015. As a result, 2015 EBIT is projected to reach CHF 160 - 180 million, roughly double its expected level for the current 2010 financial year.

The strategy programme is based on four core initiatives - Organic margin growth, organic revenue growth, external growth at Retail/Services und external growth at Trade.

G1

Organic margin growth
Valora’s future success depends on the Group achieving and maintaining a consolidated EBIT margin of between three and four percent.

G2

Organic revenue growth
Through the ongoing development of its current core business, Valora is aiming to achieve like-for-like annual growth of some two percent.

G3

External growth at Retail/Services
In selected European markets, Valora intends successfully to expand through existing and new small-outlet retail concepts, with a view to becoming a leading European micro-retailer.

G4

External growth at Trade
By extending its product range categories and expanding its market presence to new European national markets, Valora Trade intends to establish itself as a pan- European distributor of strong branded products.