BackWerk - Fresh & tasty

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Fresh & tasty

Fresh & tasty

Germany’s largest food service bakery with a broad and flexible range of snacks and a growing offering of fresh products.

BackWerk is the inventor of the self-service bakery and has since been consistently and successfully developing into a modern bakery gastronomy concept. With its varied snack and catering range, BackWerk is the European market leader in this area. The assortment is continuously adjusted to customers’ regional and seasonal requirements and produced fresh on an ongoing basis. It includes sandwiches, hot snacks, sweet pastries and baked goods. A growing number of BackWerk stores also offer a juice bar with freshly made smoothies and fruit juices as well as a soup bar.

Many independent tests and studies confirm the high quality and extensive variety of the products: the food service bakery has repeatedly been voted best retailer for bread and baked goods by its customers and was also named «Kundenliebling» in 2018. The first BackWerk opened in 2001. Valora Group acquired the company in 2017. Following the acquisition of German-based snack specialist Back-Factory and its approximately 80 sales outlets in November 2021, Valora is now among the top five German catering businesses and systems measured by pre-crisis levels (previously among the top ten according to foodservice 4/2020 magazine).

Back-Factory will be transformed into BackWerk over time. BackWerk also works as a clip-in for other Valora formats and at third-party locations.

In figures

BackWerk in figures

408

33302055

Sales outlets

456

Employees

2 745

Bakery products sold per day

21 589

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Join our team

Our employees are both individually and jointly responsible for our sustained success. We value good ideas and implement them in a way that allows them to grow and develop. We are always exactly where our customers want us to be and brighten up their journey.

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