BackWerk — «Fresh & tasty»

BackWerk —
«Fresh & tasty»

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Germany’s largest food service bakery with a broad and flexible range of snacks and a growing offering of fresh products.


«Fresh & tasty»

BackWerk is the first self-service bakery and European market leader in this area with its modern and varied snack and catering range.

The assortment is consistently adjusted to customers’ regional and seasonal requirements and produced fresh in BackWerk‘s premises. It comprises sandwiches, hot snacks, pastries and baked items. A growing number of BackWerk stores have a juice bar with fresh smoothies and fruit juices as well as a soup bar.

Many independent tests and studies confirm the high quality and extensive variety of the products: the food service bakery has repeatedly been voted best retailer for bread and baked items by its customers and was also nominated as their favourite place “Kundenliebling” in 2018.

Number of sales outlets
franchise stores (majority)

Switzerland     1
Germany        286
Austria            24
Netherlands    31

BackWerk Germany BackWerk Austria BackWerk Switzerland BackWerk Netherlands


Operator model

Take the plunge into self-employment and success

Become a successful franchise partner of the inventor of the self-service bakery and take the plunge into self-employment with a tried-and-tested concept.

Franchise partners in Germany


Find your career happiness at BackWerk

Our employees are both individually and jointly responsible for our sustained success. We value good ideas and implement them in a way that allows them to grow and develop. We are always exactly where our customers want us to be and brighten up their journey.